Amherst, NY (September 5, 2013) – ATTO Technology, Inc., a global leader of storage, network connectivity and infrastructure solutions for data-intensive computing environments for 25 years, today announced that it will showcase its premium product solutions at IBC 2013 in Amsterdam, The Netherlands, September 13 - 17 at the RAI Exhibition and Congress Centre. ATTO, the recognized leader in powering high-performance audio and video workflows, will hold live product demos in their booth, #7-F41, and feature complete 16Gb Fibre Channel SAN solutions, Thunderbolt™ enabled Desklink™ devices, and ExpressSAS® RAID controllers and host adapters.
"Our 25 year track record of developing ground breaking innovations has helped revolutionize workflow in the media and entertainment market," said Wayne Arvidson, Vice President of Marketing at ATTO Technology. "IBC is the ideal venue for ATTO to illustrate why we are the leading provider of workflow solutions utilized by the leading Media and Entertainment companies."
ATTO will give industry professionals several valuable opportunities to learn more about the technologies that drive high data, high performance workflows. Over 50 of the industry's top manufacturers have partnered with ATTO and will highlight their products within various solutions throughout the Exhibition floor. Additionally, over half of these exhibitors will include ATTO's products within live demo's to display the important role ATTO plays in enabling an effective, performance-driven infrastructure.
Fibre Channel is the primary storage technology that scales from SMB through Enterprise applications and ensures that storage infrastructures will have the highest performance and lowest latency over other solutions on the market. ATTO's complete end to end 16Gb Fibre Channel demos will highlight the following products:
ATTO Desklink devices represent the latest in next generation, high-performance storage and network connectivity products for Thunderbolt enabled platforms, including mobile devices such as laptops and Ultrabooks, so users can connect to storage in the studio or out on location. At speeds not previously available with FireWire or USB, ATTO's ThunderLink® and ThunderStream® deliver the highest consistent performance and reliable data transfers for video editing, digital audio or video on demand. In addition to the stand alone Desklink devices, see top industry providers that have incorporated ATTO's ThunderStream® 3808E to create their own customized Thunderbolt enabled storage solutions. "It's these types of partnerships that continue to establish ATTO as the go-to solution provider for storage and connectivity within the Media and Entertainment industry," said Arvidson.
The ATTO booth will also feature ExpressSAS® host and RAID adapters. Optimized for extremely low latency and high-bandwidth data transfer, the wide variety of port configurations and RAID levels offer flexibility for the most demanding applications, including 2K, 4K, 3D stereoscopic and high-definition video post production workflows. In addition to the 6Gb ExpressSAS® live demo, ATTO will debut the newest addition to their direct attached storage line, the 12Gb ExpressSAS® HBA, providing users even faster access to data. The new 12Gb SAS offers 8 or 16 port configurations, allowing up to 1,200 MB/s per port to enhance the performance of streaming media applications, plus enables scalability for next generation platforms and infrastructures.
ATTO has pioneered high performance network and storage connectivity in the media and entertainment industry for 25 years, enabling the shift to file based workflows and revolutionizing the capabilities of content production and delivery in ever-increasing resolutions. To see ATTO's complete line of industry leading products at IBC, visit their booth at #7-F41, or go to www.attotech.com/products.
Download the ATTO Press Kit for IBC 2013
See a complete list of ATTO partners exhibiting at IBC 2013
Purchase ATTO products through leading Resellers, System Integrators, the Apple Store and the ATTO Web Store
To purchase ATTO products through leading Value Added Resellers, System Integrators and the ATTO Web Store. Learn more: www.atto.com/howtobuy/
For nearly 30 years, ATTO Technology, Inc., has been a global leader across the IT and media & entertainment markets, specializing in storage and network connectivity and infrastructure solutions for the most data-intensive computing environments. ATTO works with partners to deliver end-to-end solutions to better store, manage and deliver data. Working as an extension of customer’s design teams, ATTO manufactures host and RAID adapters, network adapters, storage controllers, Thunderbolt enabled devices and software. ATTO solutions provide a high level of connectivity to all storage interfaces, including Fibre Channel, SAS, SATA, iSCSI, 40/10GbE, NVMe and Thunderbolt. ATTO is the Power Behind the Storage.
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