ATTO to Demonstrate End-to-End High Performance Media Workflow Solutions at IBC 2015

Addressing throughput needs of 4K/8K editing plus the integration of production systems with IT infrastructures

Amherst, NY (September 8, 2015) - ATTO Technology, Inc. today announced that it will showcase its extensive portfolio of connectivity solutions designed to create a complete high performance infrastructure from content creation through delivery at IBC stand #7.F41 in Amsterdam, September 11–15.

 

“We are seeing dramatic shifts in the media & entertainment industry as production becomes integrated with the rest of IT infrastructure,” said Tom Kolniak, Director of Products at ATTO Technology. “As the only storage and network connectivity company capable of delivering a complete high performance infrastructure from workgroup through enterprise, ATTO’s extensive product line will be featured in 16 workflow demonstrations by top manufacturers who use our technology to enable their solutions.”

 

IBC 2015 marks the official launch of ATTO’s FastFrame™ 40GbE Network Interface Cards (NICs). FastFrame 40GbE NICs combine near-line speed throughput with best-in-class latency to enable high-performance applications such as uncompressed 4K and 8K video editing. The industry-leading throughput and ultra-low latency provided by ATTO’s new NICs is enabled by Remote Direct Memory Access (RDMA) over Converged Ethernet (RoCE), a feature that uses zero copy data transfers to permit efficient data movement between servers and storage and free up host CPUs for editing, compositing and rendering.

 

ATTO is also proud to announce the release of Xtend SAN v4.0 at IBC. ATTO’s Mac OS X iSCSI initiator has been the market standard for OS X for over 10 years, and it displays our ongoing commitment to developing Ethernet/iSCSI products. Xtend SAN V4.0 brings a major refresh to the product, ensuring optimal performance of block-based iSCSI transfers in OS X environments.

 

In a live demonstration, ATTO will use a FastFrame 40GbE NIC in a Dell Precision™ T7910 workstation to stream uncompressed 4K footage from a Facilis Terrablock running DaVinci Resolve. When used in combination with ATTO’s FastFrame 10GbE offering, 40GbE NICs provide a comprehensive solution to integrate production workflow with a facility’s IT infrastructure. All FastFrame products are designed for the rigorous data transfer and reliability requirements of storage applications.

 

As the market leader in Thunderbolt™ storage connectivity solutions, ATTO will also showcase its full range of Thunderbolt 2 Desklink devices at IBC. Desklink devices provide creative professionals using mobile workbooks with sufficient performance for 4K environments as well as uncompromised access to SAS/SATA, Fibre Channel and Ethernet storage and network infrastructures. The mobile opportunities

 

provided by Desklink additionally enable data migration from field to studio for both Mac® and Windows® platforms.

 

ATTO will show a live demonstration of “Bring Your Own Workbook,” a portable solution using Thunderbolt 2 connectivity technology. In the demo, an ATTO ThunderStream® SC 4808 will connect an HP® ZBook 17 mobile workstation to both a CI Design JBOD containing Toshiba® SSDs and an HP StorageWorks Ultrium 3000 LTO-5 SAS tape drive. Iometer benchmark tests will confirm how the ThunderStream® maintains a consistently high level of throughput even during drive rebuilds.

 

Other products ATTO will have on display at IBC include Celerity™ 16Gb/8Gb Fibre Channel and ExpressSAS® 12Gb/6Gb SAS/SATA Host Bus Adapters (HBAs). Celerity HBAs are engineered to optimize data transfer using a combination of features such as ATTO’s Multi Path Director™ multipathing driver and Config Tool™ management and monitoring tool. ExpressSAS® HBAs are optimized for low latency, high-bandwidth data transfers and provide a wide variety of port configurations and RAID levels. Both product lines include Advanced Data Streaming (ADS™), a feature found in all ATTO HBAs that manages I/O latency for high-performance applications.

 

ATTO product experts and solution architects will be available for one-on-one meetings during the conference. To schedule a meeting, please call +1.716.691.1999 x285 or visit stand #7.F41.

 

ATTO products are available for purchase through leading resellers, system integrators, OEMs and the

ATTO webstore. Learn more at /howtobuy/


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ABOUT ATTO

For nearly 30 years, ATTO Technology, Inc., has been a global leader across the IT and media and entertainment markets, specializing in storage and network connectivity and infrastructure solutions for the most data-intensive computing environments. ATTO works collaboratively with partners to deliver a wide range of end-to-end, customized solutions to better store, manage and deliver big data. With a focus toward markets that require higher performance and with a dedication to working as an extension of customer’s design teams, ATTO manufactures host and RAID adapters, network adapters, storage controllers, Thunderbolt-enabled devices, switches and software. ATTO solutions provide a high level of connectivity to all storage interfaces, including Fibre Channel, SAS, SATA, iSCSI, 40/10GbE, FCoE and Thunderbolt. Distributing its cutting-edge products worldwide through Original Equipment Manufacturers (OEMs), systems integrators, value added resellers (VARs) and authorized resellers, ATTO is the Power Behind the Storage.

All trademarks, trade names, service marks and logos referenced herein belong to their respective companies.

Thunderbolt and the Thunderbolt logo are trademarks of Intel Corporation in the US and other countries.


Contact: Amber Healy
ATTO Technology, Inc.
Contact ATTO
Call +1.716.691.1999
Fax: (716) 691. 9353


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