Modernizing M&E Workflows with Ethernet-Enabled Tape Infrastructure

IBM and ATTO joint tape storage solution - up to 40% improvement in media production

The Media & Entertainment (M&E) industry faces a critical challenge: managing a rapidly expanding volume of unstructured digital content, from high-resolution shoots to AI-created assets. This “cold” data, rarely accessed but vital for future monetization, compliance, and historical value, strains traditional storage methods, leading to high costs, performance issues, and security risks. M&E leaders need new strategies to efficiently and securely preserve these essential digital assets.

Traditional direct-attached tape storage struggles with scalability in the digital age, limiting access to infrastructure and increasing the risk of downtime, costs, and complex media workflows.

ATTO Technology and IBM – Advancing Tape Backup and Archive

In an era of relentless data growth, migrating data to cost-effective storage tiers remains a significant challenge. ATTO and IBM’s joint solutions address this by seamlessly connecting SAS tape drives to standard Ethernet networks via iSCSI. This innovative approach offers increased flexibility, cost-effective storage management, and optimized performance for virtualized environments, making it an ideal solution for organizations seeking to simplify and secure their data storage strategies.

Solution Benefits:

  • Seamless Integration: Easily integrate IBM tape libraries into virtual and hyperconverged environments.
  • Simplified Data Management: Offload inactive data from virtual machines to cost-effective tape storage.
  • Improved Efficiency: Streamline backup and recovery processes for virtualized workloads.
  • Enhanced Scalability: Scale tape storage capacity to meet the growing demands of modern data centers.